Probable Niche

We've identified the niche as fair trade.

fair trade

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as fair trade.

trade, fair, products, organic, coffee, gifts, home, coffees, trade coffee, world, shop, trade gifts, trade products, eco friendly, jewelry, wholesale, news, new, green, hand's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 04:36 UTC on June 26, 2011. The source was comprised of 6511 characters, of which 5423 are code, leaving an organic character count of 1088. The total word count on the home page is 193. We filtered out 1 numbers, 70 common words, and 5 words shorter than three characters in length, leaving an impact word count of 101. The size of the lexicon (number of unique words) is only 72. We extracted ten top keywords, leaving 13.88% above the threshold. The number of phrases above the threshold was 28.

Top Keywords

KeywordFrequencyFrequency %
mobileworks 65.94%

Top Phrases

KeywordFrequencyFrequency %
fair trade515.15%
trade work26.06%
working conditions13.03%
workforce finishes 13.03%
upload paperwork 13.03%
transcribe voicemails 13.03%
socially minded13.03%
social mission13.03%
small pieces13.03%
revenue goes13.03%
offers good13.03%
mobileworks website 13.03%
mobileworks fair 13.03%
mobileworks certified 13.03%
minded crowdsourcing 13.03%
member sign13.03%
marginalized workers 13.03%
livable wage13.03%
incoming revenue 13.03%
helping people13.03%
good working13.03%
goes directly13.03%
fair portion 13.03%
engages marginalized 13.03%
distributed workforce13.03%
digitize documents 13.03%
cheaper using 13.03%
certified workers 13.03%

Domain Name Keywords

We found 2 significant keywords appearing in the domain name
  1. work
  2. mobileworks


Source Character Count 6511
Code Character Count 5423
Organic Character Count 1088
Filtered Numbers 1
Filtered Words (Common) 70
Filtered Words (Short) 5
Total Word Count 193
Impact Paragraph Count 174
Impact Word Count 101
Impact Lexicon Size 72


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